Tools for founders.
Frameworks, concepts and ideas that can help on your path.
A framework to help you measure the potential size of your business and consider whether or not you should start your entrepreneurial journey.
A framework to help you run experiments to find out what works and what doesn't for your startup. To use together with Validation Guide.
A framework to help you identify and understand your target audience in detail. Create multiple versions of this for each target audience.
How Might We Builder
A framework to help you generate potential solutions based on a target audience's problems. Useful in brainstorming exercises.
A framework to help you track each experiment testing your assumptions about your business. Used together with the Validation Board.
More tools are being developed in the near future. Come back to find more.
Start your journey
Visit our map and start your entrepreneurial journey, where all this tools are explained in context and with clear examples.